Detached Address Label (DAL) Program
DAL is a uniquely cost-effective postcard mailing program.
- A separate postcard is delivered along with every magazine.
- Stand-alone addition to regular mail delivery, not attached or inserted.
- Minimal postage upcharge – we pass the savings to YOU!
Our magazine DAL offers singular visibility over traditional bulk inserts.
- Not in a bulky, multi-piece pack of “junk mail”…1 stand-alone postcard.
- In-home on Fridays, never bundled in any of the early-week bulk drops.
Full Color front and back postcard measures 8 ¼” X 5”
- Full size front is gloss finish.
- Back is matte finish – right half for address.
Pricing – includes design, print, labeling and postage…home-delivered.
- $0.15 per home Front & Back.
- $0.11 per home Front.
- $0.04 per home Back (half-size).
Availability is limited – 1 card per issue per zone (6 issues per year – 17 zones).
- Pick any zone(s), no minimum and no pre-defined multi-zone regions.
- Must mail full zone(s).
- Up to 12-month reservation available, $0.03 per home.